The Princeton Laboratory for Artificial Intelligence (the “AI Lab”) supports and expands the scope of AI research at Princeton, adopting a new organizational model designed to accommodate the challenges of working in this fast-moving field. The AI Lab is focused on incubating ambitious AI-related research initiatives involving faculty members across the natural sciences, engineering, social sciences and humanities and providing a shared infrastructure for supporting AI research more broadly at Princeton. As AI research advances rapidly, the goal of the AI Lab is to be able to make investments in areas where that progress can have a disproportionate impact.
The AI Lab seeks a Communications Manager to lead the development and implementation of a communications strategy for the AI Lab, its research initiatives, and coordinate with other groups on campus about AI communications. The AI Lab research initiatives focus on specific timely topics, fostering a community of researchers involving multiple faculty across multiple units on campus who can make progress on those topics. Each AI Lab research initiative has a set of core problems that it tackles while building a community and supporting a broader set of related projects. Current AI Lab research initiatives include Princeton Language and Intelligence, AI for Accelerating Invention, and Natural and Artificial Minds. Princeton Language and Intelligence focuses on large-scale AI models (“foundation models”) such as large language models, AI for Accelerating Invention pursues innovative applications of AI in engineering, and Natural and Artificial Minds explores the interrelationship between AI systems and human minds. In addition to the AI Lab, many units and researchers across Princeton’s campus are engaged in AI related activities and research.
The Communications Manager will work with the AI Lab Director and the Executive Director to set communications priorities for the AI Lab and its research initiatives. The Communications Manager will manage AI Lab communications engagement across all communications platforms, including print and digital media, the AI at Princeton website, and social media. The Communications Manager reports to the Executive Director of the AI Lab.
Strategic Communications:
- Works with the AI Lab Director and Executive Director to develop and implement a communications strategy and plan for the AI Lab and its research initiatives to elevate AI research at Princeton. AI Lab Communications will be aligned with institutional priorities, engage diverse media outlets, and broaden the reach to new and varied stakeholders, raising awareness of AI-related research both within and beyond the AI Lab’s specific research initiatives.
- Develops and manages a comprehensive visibility strategy for the AI Lab, leveraging social media and coordinating with internal university platforms, as well as external channels, to enhance the AI Lab’s online presence and reach.
- Provides proactive and timely communications support to the AI Lab Director and Executive Director, drafting talking points, blogs, speeches, scripts, briefings, presentations, and other related materials.
Content Creation and Stakeholder Engagement:
- Creates and implements a content strategy that highlights breakthroughs in AI research, overseeing the writing, editing, and publication of articles, videos, and social media stories. Ensures consistent adherence to review and approval processes, while maintaining deadlines for content creation and distribution.
- Develops efficient processes for keeping stakeholders informed about communication requests, assignments, and ongoing projects. Designs strategies to effectively share key messages with internal and external audiences.
Social Media Management:
- Develops and oversees the AI Lab’s social media strategy, managing accounts across platforms such as X, Instagram, LinkedIn, Facebook, and YouTube to enhance visibility and engagement.
- Creates and implements a targeted multimedia plan to elevate the Director’s profile on X and LinkedIn, effectively promoting the Director’s vision, priorities, and initiatives.
- Collaborates with the University’s Office of Communications on joint social media campaigns, ensuring cohesive messaging and maximizing reach.
Events and Marketing:
- Leads outreach efforts for AI Lab an other related events, ensuring broad visibility and engagement. Collaborates with AI Lab research initiatives and campus partners to develop and execute effective marketing strategies for events and news, including the creation and distribution of promotional materials across various channels.
- Produces and distributes the AI Lab’s newsletter, highlighting key events, research updates, and news to engage stakeholders and keep them informed.
Essential Qualifications
- Bachelor's Degree or equivalent, plus at least 5 years relevant work experience.
- The ability to create and articulate a strategic communications plan, not only for the areas under direct responsibility but also for the broader AI-related efforts.
- Translate technically complex topics for a general audience through engaging writing
- Strong understanding of, and/or willingness to learn, current and emerging issues in artificial intelligence research.
- Excellent analytical, organizational, and time management skills
- Expertise in content management systems, such as Drupal; design and editing software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, and Acrobat); and CRM tools such as Mailchimp. Experience with Microsoft Office and Google G-Suite.
- Excellent communication (oral and written) and presentation skills
- Demonstrated expertise in copywriting, copyediting, and proficiency in AP or Chicago Style
- Strong relationship-building skills, ability to set and meet deadlines, and a proactive, collaborative approach.
- Ability to work evenings and weekends as needed.
Preferred Qualifications
- Master's degree preferred
- Ability to create persuasive, data-driven presentations, including data visualization skills
- Experience in higher education communications, particularly in developing content strategies
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